Selected work
A selection of work across trade fairs, brands, manufacturers and education — from international trend concepts to applied AI in design and product development.
6 projects
AVANTEX PARIS · 2026
AI strategy and industry activation
Developing tangible and engaging formats that help international textile and fashion audiences understand how AI connects with design, sourcing, production and business decisions.
Intertextile Shanghai Home Textiles · 2025
AI, textiles and experience design
Creating an interactive innovation environment that connected curated textiles, AI-assisted design and audience participation.
Heimtextil · 2024
Trend forecasting and creative direction
Lead agency for the international Heimtextil Trend Concept, translating global change into material, colour and interior direction.
TRENDHIM · 2025
AI-assisted product development
Exploring how trend intelligence and generative AI can be translated into feasible product directions, patterns and controlled visualisations.
SELECTED / AKER BRYGGE / CREATIV COMPANY · 2020
Consumer insight
Using emotional customer data and behavioural insight to understand buying preferences and strengthen customer relevance.
VIA University College · Since 2017
Education and emerging media
Leading an international semester at the intersection of fashion, film, transmedia storytelling and emerging technologies.
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